Interview: Who, what, when, where and Why- Jay Junior Founder of Haters Keep Up (HKU)

Jay Junior, an Indian Born May 27 1986 in United Kingdom, London.  Jay is an Entrepreneur known for founding The DHOL Company, one of UK's leading suppliers of premium quality Dhols (Indian Drum). Also known for being the founder of the UK's biggest Dhol school with a student portfolio of 200+  which has been running for 6 years across 2 parts of London.
Alongside this Jay has created his own brand and phrase, HATERS KEEP UP (HKU) which today is an international clothing line and with this he shares his self made motivational quotes and now on YOUTUBE vlogging everything he thinks about and to add to all this great work Jay  has recently launched his own charity for the Homeless called ProjectGIVING. 

A bit more info from Jay:
"I am a fitness freak. I go gym everyday and genuinely love eating my greens. NO JOKE. Cycling is my number one hobby and I would literally cycle anywhere till I pass out. I once used to weigh 96KG and within 13 weeks I dropped down to 70kg. Oh yeah I'm actually really well known for this huge transformation. Now people actually listen to me when I say eat your greens. 

Music is my passion from the heart. Type of music doesn't make a difference to me because all music has a different way of projecting a different feeling. Doesn't have to be in English either. "

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Thank you Jay- Now onto the questions:

Who has inspired you the most?
Really good question and definitely got me thinking. There isn't anyone in particular who has inspired me but I've just always been driven and motivated to do things that I will one day be known for during and after my life but there have been a group of people or shall we say a category of people who inspire me and they are the ones who the world always talk about. It's the individuals who actually have changed the world and those who are in the process of changing the world with their ideas an innovations. The likes of Steve Jobs, Mark Zukerberg and Sir Alan Sugar. These are the people I use as my driving force because they believed in what they did and today have made the whole world believe in what they do. One individual however does inspire me and that is my mother. A woman with strong determination to continue playing her role as a mother and a best friend and a mentor. She keeps me going.

What is your next goal, for the Dhol Company and HKU?
I always think I know the answer to this type of question but sometimes it does make me think more but with regards to The DHOL Company I aim to push the name and the brand as far as I can to be known worldwide for the work it does, service it provides and the products it produces. Already within 2 years it has become the UK's leading company in supplying and making premium quality Dhols (Indian Drum) and offering the service of professional drummers for all occasions. I hope to grow the team in numbers and the teams performance level and quality. 

With HKU, is is something very personal. As you may know I've done many vlogs and posted them on Facebook and Youtube explaining how HKU came about. My goal is to completely spread the phrase ALL over the world and I want everyone to wear my clothes with confidence. People already relate to the phrase, they just got to wear it now. I hope to expand the range of clothes I offer in terms of style, colour and design and offer other clothing products and expand into accessories such as bag, caps, watches and maybe trainers.   

When did you decide to start doing vlogs?
I've been doing vlogs from like the age of 15-16 but I never showed them off through social media baring in mind back then Facebook wasn't even around and Youtube was just getting started up and didn't really know the potential of it. I've always been filmed by other people doing things, saying things and all sorts of stuff but I started properly vlogging about 4 years ago when social media was literally blowing up. Facebook was my main hub to reach out to people. I now have an official Youtube channel with professionally made videos. 

Where do you see the HKU movement in five years time?
I'll be honest with you, where it's going to go from here in 5 years time I really couldn't tell you BUT I would LOVE for it to be in more shops across the UK, high street shops, other online stores and hope I can get some sort of sponsor from maybe a sports brand or other clothing company. I do see the movement continuing for the rest of my life because haters will always hate and they will always be around lol. Let's just say I want it to be the next and the ONLY big thing. Maybe a bit too optimistic...oh well...Keep Up.

Why focus on the haters?
As i mentioned before, HKU is very personal to me. I want people to wear my brand and spread the phrase but most importantly I want people to know that they CAN and by this I mean no matter what, who, where and why and when, they CAN become what they want to, they CAN do what they want, they CAN be successful and that they CAN make their dreams come true. Now everyone on this planet has haters and that is a fact. Those who say they don't are just morons and need to live a little but everyone has haters and have had haters. 

Life is full of hurdles and people will go through so much hardship BUT nothing is worse than another human being deliberately trying to bring you down. I've been through this and it's not a good feeling. I want to focus on HATERS KEEP UP because it is my personal fuel to keep me going and for me to prove to my haters that I CAN and I WILL  no matter what and nothing can stop me. Now some people think I'm doing things to prove to my haters and that's all but I'm not. I'm just proving to my haters that I can do what I envisioned and have passion for which they said I couldn't do. One thing I must say is that it's not in any way shape or form revenge. Some people think this but I can assure you it isn't.

Haters for me are like fuel in a car. Without it, it's not going anywhere. Some people can do well without haters but I'm yet to meet a well known, successful individual who hasn't got any haters. Personally I'd say keep the haters close to you because they are the only ones who can make you successful, make your dreams come true and make you a better person. Just wear one of my tops and that should help even more lol. Just remember, HATERS KEEP UP.


Thank you so much Jay. Keep up with all the good work and I'm really excited about ProjectGIVING and where HKU goes. Good luck.